Defamation / Reputation
Afanasyev v. Zlotnikov
Russian Federation
Closed Contracts Expression
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In 2013, a French blogger posted her negative review of Il Giardino restaurant in the Aquitaine region of southwestern France. In her blog, she complained of the restaurant’s poor service and its co-owners’ poor attitude towards guests. The co-owners sued the blogger after her review appeared fourth in the Google search results of the restaurant. The High Court of Bordeaux issued an emergency order against the blogger to change the title of her blog, pay 1500 euros in damages, and 1000 euros for legal costs to the owners of the restaurant.
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Caroline Doudet, a 35-year-old blogger, posted a blog, entitled “The place to avoid in Cap-Ferret: Il Giardino,” referring to Il Giardino restaurant she visited in early August of 2013. [1] The blog contained her negative review of the restaurant as she complained of its poor service and what she perceived as the owners’ poor treatment of guests. [2] The review later appeared fourth in the Google search result of the restaurant. [3]
Subsequently, the co-owners of the restaurant brought a lawsuit against Doudet, alleging that her review significantly damaged their business. [4] They contended that her negative review was more of an insult than fair criticism and its high Google results ranking was doing more and more harm to their business everyday. [5]
[1] BBC News, French Blogger Fined Over Review’s Google Search Placing, (July 16, 2014), http://www.bbc.com/news/technology-28331598.
[2] BBC News, French Blogger Fined Over Review’s Google Search Placing, (July 16, 2014), http://www.bbc.com/news/technology-28331598.
[3] BBC News, French Blogger Fined Over Review’s Google Search Placing, (July 16, 2014), http://www.bbc.com/news/technology-28331598.
[4] French News Online, Bloggers Beware! A Too Critical Review Could Bring Costly Damages in Bordeaux, (July 19, 2014), http://www.french-news-online.com/wordpress/?p=37149#axzz3lBFR9WOt.
[5] French News Online, Bloggers Beware! A Too Critical Review Could Bring Costly Damages in Bordeaux, (July 19, 2014), http://www.french-news-online.com/wordpress/?p=37149#axzz3lBFR9WOt.
The High Court of Bordeaux issued an emergency order, requiring the blogger to change the title of her blog so that the phrase “The place to avoid” would be less prominent in the Google search results of the restaurant. [1] The presiding judge also found that her review exacerbated damages to the restaurant due to the fact that that her blog, Cultur’elle, had around 3,000 followers. [2]
In addition, the court ordered her to pay 1500 euros in damages and 1000 euros in legal costs to the owners of Il Giardino restaurant. [3]
In response to the judgement, the blogger said that the decision established a new crime for “being too highly ranked [on a search engine], or of having too great an influence.” [4] She added that “[w]hat is perverse, is that we look for bloggers who are influential, but only if they are nice about people.” [5]
[1] BBC News, French Blogger Fined Over Review’s Google Search Placing, (July 16, 2014), http://www.bbc.com/news/technology-28331598.
Decision Direction indicates whether the decision expands or contracts expression based on an analysis of the case.
This decision is the first decision that has punished an individual with no commercial benefit from their blogging activities for a negative review. It is a decision that contracts expression as it purports to punish expression for being too prominent or influential, in particular if its negative effects. This can result in a major chilling effect on forms of expression that are necessarily subjective, such as reviews of art, literature, film, etc.
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Global Perspective demonstrates how the court’s decision was influenced by standards from one or many regions.
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